The shoe manufacturer, J. Crew, is bringing the Matrix trilogy to life.
The footwear company, whose name is derived from the Matrix films, said the shoes will be produced using 3D printing technology to create a fully lifelike likeness of the fictional fictional character Neo.
It is the first time a product has been used to recreate a character from a film.
The shoes will have a 3D printed model of the shoes, which will be then fitted with a virtual reality helmet.
“This is the most accurate recreation of Neo that you can buy,” said J.
Crew CEO Tim Loeffler.
The company is also releasing virtual reality headsets that can be used for the first-person experience, such as in the Matrix movies.
The first shoes will go on sale in the US this month.
Shoeers will also be able to buy the shoes for themselves using a Visa debit card.
“I think this is really exciting,” said Jennifer Egan, a senior vice president at the consumer technology company Frost & Agnone.
“I can actually imagine this product going on sale for real money.”
J. Crew’s project has been approved by the US Department of Homeland Security (DHS) and the Department of Justice, and is set to go on display at a number of airports this week.
“The shoes are going to be a hit with the TSA, because it looks amazing,” Egan said.
“They will be able see the shoes in person.”
The shoes were designed to make people feel like they are wearing a real pair of shoes, with the virtual reality goggles attached to the shoes.
The virtual reality experience will also feature a virtual world that will give users an overview of how their shoes fit.
The project has taken J. Cole’s footwear brand and augmented reality company, Lululemon Athletica, by storm, with many brands seeing huge demand.
According to the Los Angeles Times, LULU was valued at $4 billion in 2015 and is valued at a whopping $100 billion.